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An AI call assistant can collect job details and arrange the next step under rules you agree. You decide what it asks, what it can offer callers and how urgent jobs reach you.
AI call answering for trade businesses uses a voice assistant to answer calls you cannot take, collect the caller's details and the job, and offer a callback or a survey slot under rules you set. The details reach you by text, email or your job management system. Urgent calls and anything outside the rules follow the route you choose, such as a message to your mobile.
See it run
Lead qualification agent in practice
The workflow as it runs day to day, with a person signing off at the end. Sample data.
- Reply with the qualifying questionsProperty, roof, energy use, budgetEmail
- Read the customer’s answersChecked for missing detailsEmail
- Score the leadAgainst the agreed criteriaCRM
- Write a brief for the sales teamPre-filled from the customer’s answersCRM
Missed calls
What an AI call assistant does
AI call answering for trade businesses uses a voice assistant to answer calls you cannot take, collect the caller's details and the job, and offer a callback or a survey slot under rules you set. The details reach you by text, email or your job management system. Urgent calls and anything outside the rules follow the route you choose, such as a message to your mobile.
A customer with a leaking pipe or a power fault may call several firms and use whoever responds first. A voicemail greeting does not tell them when you will call back.
A call assistant can acknowledge the caller, collect the details you need and agree a next step during the same call. It does not diagnose faults or give safety advice. If a caller describes something dangerous, it gives the instruction you have agreed and alerts you.
How it works
What happens when a customer calls and you are busy
The assistant answers with your business name and a greeting you approve.
Name, number, address, the problem and how urgent it is, using the questions you set.
A summary arrives by text, email or in your job management system when the call ends.
For routine jobs, the assistant can offer a callback time or a survey slot from the availability you share. Other calls are passed to you to arrange.
How we help
Working with Reformat Labs
We build call answering systems for trade businesses, set up with your job types, availability and job management software.
Our page on AI for trade businesses sets out other trade tasks we work on.
Common questions
Questions about AI call answering for trade businesses
How does AI call answering work for trade businesses?
When you cannot answer, the assistant takes the call, collects the details you have specified and either arranges a callback or books a slot, depending on your rules. You receive the job details when you are free.
Will customers know they're talking to AI?
We recommend that the assistant says at the start of the call that it is automated and offers to take a message for you. Callers can then decide how they want to continue.
What job information does the AI capture?
You choose what the assistant collects. Usually that is name, phone number, address, the problem, how urgent it is and a preferred callback time. The details are sent to you by text, email or your job management system.
Can AI handle out-of-hours calls?
Yes. Out-of-hours callers can leave their details and be told when you will be in touch. For urgent calls, you decide what happens: a message to your mobile, a transfer or an instruction to contact an emergency service. The assistant cannot attend the job, so callers need to know when a person will respond.
How does AI call answering integrate with my job management system?
Where your job management system allows it, captured details create a lead or job record. Where it does not, they arrive by text or email. We check the options during scoping.
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