22% more viewings handled at Countrywide - without extra staff
Agent Deployments — Real Estate
Agent Deployments
Countrywide
Snapshot
About this engagement
Countrywide's residential branch was managing over 80 active listings at any one time. Coordinators were spending four to five hours each day arranging viewings, sending confirmations, chasing post-viewing feedback from applicants, and updating vendors. The work was essential, but it was consuming time that should have been spent on valuations, offers, and new instructions - the activities that actually drive branch revenue.
Challenge
What we were asked to solve
Countrywide's coordinators were spending the majority of their day on viewing logistics - booking times, sending reminders, chasing feedback, and updating sellers. With over 80 active listings, the manual overhead was unsustainable and limiting the team's capacity for income-generating work.
Solution
How we approached it
We deployed an AI coordination agent that manages the full viewing cycle: confirming applicant availability, scheduling against agent diaries, sending automated reminders and property access instructions, and following up for feedback within two hours of each appointment. Feedback is compiled into a weekly summary sent directly to vendors.
Coordinator time on viewing admin fell by 70%. Vendor feedback turnaround improved from 48 hours to the same day. In the quarter following go-live, the branch handled 22% more viewings than the same period the previous year with no change in team size.
Results
The numbers that tell the story
Why us?
Why clients choose Reformat Labs
SME-focused by design
Our practice is built around the realities of growing businesses, not enterprise budgets. Every framework and engagement is calibrated to what works at your scale.
Vendor-agnostic, always
No reseller agreements, no preferred vendors, no margin incentives. Our only interest is finding the right solution for your specific situation.
Outcome-led, not hour-led
We scope work tightly, avoid unnecessary complexity, and stay focused on what will genuinely move the needle - not what looks impressive in a report.
End-to-end capability
From first AI workshop to production deployment to ongoing managed operations, we cover the full journey without you needing to assemble a patchwork of specialists.
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